Category: SEO Tips and Tricks

If you are looking for a way to enhance your search engine optimization rank, you are likely asking yourself where you should turn so that you can reach your goal as effectively as possible. Although people often use low-quality websites and articles that are written poorly, doing so will cause more harm than good. If […]

Google Search Engine Ranking Factors Getting the attention of Google search engine and landing in its top search results entails the right strategy. Being aware of the most important Google ranking factors is crucial here. Although Google search engine uses some 200 ranking factors, publishers and online marketers should focus on even just its top […]

Geotagging – adding geographical information to a photo – does more than remind you where you took a picture – it may also boost your local SEO efforts! Geotagging: A Brief Primer Geotagging refers to the addition of geographical information – such as latitude, longitude, bearing, distance, and location name – to a photo’s metadata. […]

Some People Erroneously Equate “Page Rank” with SERP Placement It is easy to get confused by the abbreviations and acronyms used in today’s SEO and online marketing world. While trying to optimize your site for visibility in search engine results, you are often faced with deciphering jargon like EMD, SERP, PPC, SEM, and UXO, just […]

On-page SEO is integral to achieving rankings in the current climate, but when you talk about SEO with most online marketers, the conversation will usually focus on backlinks and off-site optimization. These areas of promotion are still highly important to ranking, but do tend to take attention away from on-page SEO. Ensuring your site, and […]

HTTPS privacy on the Internet is a hot topic. Websites that ask for sensitive information, such as passwords or payment details, must be well protected. Having a protected website not only keeps sensitive information safe, it also conveys a sense of trustworthiness, and this, in turn, is important to keep both Google and your website […]

What’s Your SEO Strategy? Many people fail to actually plan an SEO strategy, and this can doom a web presence from the start. Creating an internet presence is more than just putting up a blog or a website. A website is useless if nobody reads it. Strategic planning is crucial to a successful web presence, […]

What Are Long-Tail Keywords? Long-tail keywords are keyword phrases consisting of two, three, four, or more words. Long-tail keywords provide more detail than keywords comprising of just one word, and often include brand names, model numbers, sizes, locations, and colors so that they are much more specific. The key to the success of any SEO […]

Search Engine Optimization 101 Search engine optimization, commonly referred to as SEO, refers to the various technical processes involved in improving your website’s visibility in the search engines. Depending on who you ask, SEO could be further defined in either of the following ways: Methods that intend to artificially manipulate the search results through the […]

Performing a backlink review is time-consuming, and it’s mainly difficult to identify a good link from a bad link. Most webmasters and SEOs focus on PR (PageRank) and the quality of the site. Instead, you should focus on whether or not a link was purchased in an effort to manipulate search engine rank. Here are […]