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Category Archives: SEO Tips and Tricks

Backlinks - A picture of a hand holding a marker and writing down the essentials of Search Engine Optimization, also known as SEO or S.E.O.

How to Build Backlinks That Matter

If you are looking for a way to enhance your search engine optimization rank, you are likely asking yourself where you should turn…
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Top 3 Google Search Engine Ranking Factors You Should Be Aware Of

Google Search Engine Ranking Factors Getting the attention of Google search engine and landing in its top search results entails the right strategy.…
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Geotagging - Picture of a united states map showing multiple pictures geotagged in different cities.

How Geotagging Images Can Help Local SEO

Geotagging – adding geographical information to a photo – does more than remind you where you took a picture – it may also…
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PageRank

How PageRank Differs From “Page Rank” or SERP Position

Some People Erroneously Equate “Page Rank” with SERP Placement It is easy to get confused by the abbreviations and acronyms used in today's…
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On-Page-SEO

5 Simple On-Page SEO Mistakes You Must Avoid

On-page SEO is integral to achieving rankings in the current climate, but when you talk about SEO with most online marketers, the conversation…
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HTTPS, Picture of credit cards and lock showing that a website is secured with a SSL Certificate.

HTTPS as Standard for Every Website

HTTPS privacy on the Internet is a hot topic. Websites that ask for sensitive information, such as passwords or payment details, must be…
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SEO Strategies -

5 Things to do When Creating an SEO Strategy

What's Your SEO Strategy? Many people fail to actually plan an SEO strategy, and this can doom a web presence from the start.…
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Long Tail Keywords

Why and How to Use Long-Tail Keywords in Your SEO Campaign

What Are Long-Tail Keywords? Long-tail keywords are keyword phrases consisting of two, three, four, or more words. Long-tail keywords provide more detail than…
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SEO Expert Services - Cartoon picture of letters depicting white vs black hat Search Engine Optimization (SEO)

SEO Expert Services – What is Search Engine Optimization?

Search Engine Optimization 101 Search engine optimization, commonly referred to as SEO, refers to the various technical processes involved in improving your website's…
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backlink - Picture of skull & crossbones and hooded guy with gas mask depicting toxic backlinks.

How Do You Know When a Backlink is Toxic?

Performing a backlink review is time-consuming, and it's mainly difficult to identify a good link from a bad link. Most webmasters and SEOs…
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